This initiative aims to develop the market development skills of small and medium sized enterprises (SME’s) by providing support towards internal costs which they may incur when researching new markets for products and services.
Eligible Cost base
• Salaries of existing company staff currently working on an agreed market research programme.
• Travel and subsistence cost (rate € 200 per person per day) for the same staff.
• Internal costs incurred in test marketing of products/services in new markets.
State Aid Limits
•Maximum grant of 50% up to € 80,000 on eligible costs from 01/01/02 forward (£60,000 to 31/12/01).